We know it’s important to  keep your finger on the pulse of the flashy new visual formats that become available on social platforms. It’s easy to get excited by them and start flooding your content plans with live photos, 360 videos, Facebook Lives, cinemagraphs, parallaxes, filters, stickers, animated infographics, kinetic text and Sparkle Pics.  Ok, I made that last one up. But you get the point. There are so many creative visual formats we can play with on social media that sometimes we forget the power of words.  Lately, there has been a resurgence of brands using just text in … Continue reading Give your brand some text appeal